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Meet the Makers - Nina Gordon of Flash Jewellery

12th May 2020

Flash Jewellery Designs

Nina Gordon is the founder and designer of jewellery label, Flash. Based in the beautiful Byron Bay and now working out of her relatively new showroom space, Nina designs contemporary yet everyday pieces for the modern woman. A selection of pieces are available in boutiques.

Tell us a little bit about you and the journey towards creating and starting Flash.
I started Flash really organically, since my teens I have always made jewellery as a hobby, my dad use to have a car parts garage so I was always working with metal and or stealing his tools to create things. In 2014 while I was working as a metalworker I was doing jewellery on the side under my name 'Nina Flash Gordon' - I decided to take it from a hobby to a business and changed the name to 'Flash' (That's why it's called Flash!) Since then I have taken a few years off, but when we moved to Byron Bay two years ago I decided to give it a real go and here we are today.

Tell us about your creative and production processes.
My creative process differs, But some things stay the same- I sketch everything by hand, I have notebooks everywhere just in case inspiration strikes. From here I will either try and make the piece myself, do a spec drawing or photoshop something I have made before. Everything then goes into a file and this is where I come up with all measurements, details and specs. This is then sent to our amazing manufactures who produce a CAD for us to approve, from here it's sampled, then tweaked if need be, then produced in small batches.

Nina Gordon - Flash Jewellery
Nina Gordon - Flash Jewellery

Our Manufacturers are located in Jaipur, India and they are apart of the responsible jewellery council which ensures the living wage is paid, good working conditions and processes remain transparent and regularly audited, and since Feb we have changed our metals to be ethically sourced and use recycled metals as much as possible. It's been a lot of work but were ambitious to make more positive changes in our production process.

Where have you found inspiration for the creation of your jewels?
I find inspiration in many places, I love the 80's and 90's era and being close to nature so these really impact & inspire me. I am also addicted to moodboarding and this sparks inspiration for me.

How are you navigating through isolation currently, have you introduced new routines and regimes into your day-to-day?
Iso has been really interesting and a bit of a rollercoaster being a small business owner. To me, it's really important to get dressed and ready, put my jewellery on and feel put-together. I've definitely been doing more self-care and trying to slow down after a few weeks of panic and being reactive! Think, facemasks, cooking and wine. (I'm hoping to get on the fitness wagon eventually)

What are you listening to / watching / reading / cooking?
I have definitely been listing to many podcasts, my favourite ones are on the BOF. I've also I've been baking a lot more (basically anything unhealthy and comforting) hot cross buns, scones and brownies...Did I mention I was going to get on the health train soon? haha.

Flash Jewellery Designs
Elka Collective X Flash Jewellery
Flash Jewellery


Disclosure Statement: Please note, this 'Elka Collective' website, trademarks and products sold are in no way associated with the “Elk” and or “Elk Accessories” brand, trademarks and products.